01 — Confectionary · Social Media Content
Otaru
Ishigura Baum
A Gen-AI content project for Otaru Ishigura Baum, a Japanese confectionary brand. Developed AI-generated visuals and social content that captures the sensory warmth of handcrafted baumkuchen from product heroes to ASMR reels and Meta ads. Built a custom Lumos workflow for smooth and efficient prompt generation to ensure scalable production.
Gallery
02 — Feminine Care · Social Media Content
The
Lady
A Gen-AI content campaign for a feminine care brand, exploring how AI-generated visuals can create intimate, empowering narratives. Developed a visual language that balances clarity with warmth and approachability.
Gallery
03 — Hospitality · Influencer Marketing
Niseko
Alpine Developments
Managed social media and influencer partnerships across three hotel brands, including The Vale Niseko, Always Niseko, and The Maples Niseko. Working within tight budget, coordinated an influencer strategy to drive brand awareness and re-activate dormant social media channels, delivering media coverage across social media and TV.
Campaigns